Lead Management

Every enquiry scored, routed, and chased automatically

The pipeline runs itself — leads are graded the moment they arrive, sent to the right negotiator, and chased until they convert or close.

How it works

Three steps, one outcome

1

Scored for review

Supported enquiries can be graded against intent, fit and urgency for an agent to review.

2

Routed to the right person

The lead lands with the best-matched negotiator, with a recommended first action attached.

3

Chased until it closes

Follow-ups are queued automatically until the lead converts or is properly closed out.

Built for UK estate agents

Designed around how branches actually work

Portal leads in the pipeline

Where a portal integration is enabled, supported enquiries are available for the team to review.

Hot leads to your best closer

Routing rules respect skill, geography, and current load.

Visible pipeline, predictable forecast

Forecast quality lifts the moment scoring goes live.

Coaching signals when stalls happen

Spot the deal that is going cold, before it does.

0–100Lead score
4Active pipeline stages
RulesFor lead routing
AutomaticFollow-up chasing
Frequently asked

The questions estate agents always ask

What goes into the score?

Intent signals, fit against your stock and patch, and how urgent the enquiry looks. The exact weighting is tuned to your market.

Can we override the routing rules?

Yes. Define rules per branch, per skill, or per stock segment — and override any single decision in a click.

Does it work with our existing CRM?

Yes. We integrate with Reapit out of the box.

What happens to cold leads?

They drop into the reactivation engine and resurface the moment something changes — they never get lost.

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